Richboyz incorporates Japanese fashion-forward perspectives through its premier “Signature Series” collection. Debuting at the recent Manila Sneaker Expo 3 grounds, the official September 9, 2023, online release evidenced the brand’s founder/creative director, Jacob Cruz, recent overseas expenditure, extracting dark tones from the sights of everyday Tokyo bystanders.
Eluding tradition, “Signature Series” introduces hints of internal innovation centered on exploring zippers and authentic designs and silhouettes.
Instagram: @richboyzph
Richboyz continues to elevate a minimalist persona through understated pieces while staying true to expression. Apart from their conventional tops and bottoms brimming with versatility, the 24-piece capsule incorporates an even more simplistic appearance with muted branding and text.
Manufactured meticulously in-house, Cruz mentions diverting from the brand’s usual approach in constructing a collection that remains authentically theirs.
“I’m excited to introduce our new collection, inspired by my recent trip to Japan. This time, we’re trying something different from our usual hoodies. We’ve focused on using zippers creatively and introducing new patterns and styles,” Richboyz’ Owner/Creative Director Jacob Cruz tells Complex Philippines.
“We can’t wait to share this collection with everyone and hope you’ll love it as much as we do. Thank you for your support and love for our brand!”
Instagram: @richboyzph