Premiere Filipino sneaker retail and lifestyle pioneer TITAN has released its latest collab with Nike Basketball: the LeBron NXXT GEN silhouette.
Embarking on their fourth collaboration with the Swoosh, TITAN derives inspiration from the local culture through a retrofuture aesthetic, featuring a gold accented draped-upper, holographic medial double swooshes, and a city-skyline graphic print on the insole. With the King’s signature paired with collaborative Titan-Nike branding on the tongue, the pair commemorates Manila, one of the most vibrant basketball cities in the world, through its Filipino-centric elements.
As a means of embracing the direction of the sport, TITAN celebrates hoopers nationwide through the inaugural “TITAN Hoops Fair,” featuring boys and girls tournaments, a celebrity all-star game, live podcasts, musical performances, exclusive merchandise, surprise guest appearances, and more on the weekend of August 12-13, 2023.
“We want to embrace that next generation’s self-expression, the energy that they put into, not just in their style of play, but also how they carry themselves in-game. That next generation that wants to be seen and wants to be heard,” TITAN’s Brand Director, Nikko Ramos, mentions.