The partnership introduces an exclusive piece from SNK ATK—the Desert Noragi with SEA Camo. The release will also feature a limited-run variation, offering an innovative reintroduction of the brand’s original SHADOW Noragi. The anticipated piece has been in the works for “close to three (3) years,” with Sneaker Con’s first Southeast Asian installment being the “perfect platform” for its introduction, said SNK ATK Co-Founder & Creative Director Psalm Alfafara.
Debuted by Filipino singer-songwriter Alisson Shore, the piece incorporates elements of tech as well as an avant-garde rebirth of the traditional Japanese Garment.
Bratpack’s decision to feature SNK ATK as the pioneering Filipino brand was unquestionable. Jundel Llagas, Asst. Vice President for Business Development of PRIMER INTERNATIONAL, mentions that the company continues to promote contemporary pieces, elevating homegrown brands into the regional space” to provide a larger platform for showcasing local artistry and creativity.