The Internet remains undefeated, especially when expressing its stance on pressing and controversial news. From the plethora of memes and parodies, the Philippine Amusement and Gaming Corporation (PAGCOR) is social media’s newest target, berating the design and price tag of the government corporation’s remodeled logo commemorating its 40th anniversary.
Unveiled to the public last July 11, 2023, at the Grand Ballroom of the Manila Marriott Hotel in Pasay City, President Ferdinand R. Marcos Jr., First Lady Liza Araneta-Marcos, House Speaker Ferdinand Martin G. Romualdez, and PAGCOR Chairman and CEO Alejandro Tengco spearheaded the ceremonies.
Recognized as “a pillar of our nation’s tourism industry,” President Marcos credits the institution for its continuous efforts to attract foreign investors, generating jobs and opportunities, and its “unwavering dedication” to the local sporting scene.
Despite the notable advancements, what is questionable is the ₱3.03M shelled out by the government for its uncanny minimalist design. According to a receipt, PAGCOR accepted Printplus Graphic Services’ bid of ₱3,035,714.281, a hefty price tag for a logo perceived as a spin-off of Petron Corporation or even Lucky Me! Noodles.
“The new PAGCOR logo incorporates the element of fire associated with energy, inspiration, passion, and transformation. It symbolizes the flame that ignites change and drives progress. The logo likewise reflects a beacon that symbolizes guidance, leadership, and direction. It represents a guiding light that helps people find their way,” PAGCOR Chairman and CEO Alejandro Tengco mentions.