Chivas “I Rise, We Rise” How the New Regals Elevate Self and Culture

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Chivas Syndrome: Mad Hustle Success is rarely singular. As individuals elevate themselves in their craft, so do the people around them and the culture they belong to. Think Michael Jordan and the ‘85 sneaker revolution, Jo Koy and Filipino visibility in Hollywood, or Francis Magalona and Pinoy rap’s mainstream popularity. Chivas Regal is big on […]

Alaric Yuson

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“What makes battle rap distinctly Filipino is siyempre yung humor ng Pinoy andun.”